Baby Safety

Help give your kids a sense of responsibility and independence with this cute, comfortable backpack. With a zippered main compartment, front mesh pocket and two side pockets, this backpack is perfect for toys, clothes, trinkets or snacks. There is even a handy spot for a sippy cup. The Ultra Comfort Design with padded shoulder straps and back panel makes it comfy for kids to carry (and less likely that you'll end up with it). Reflective strips provide added nighttime visibility and if the crowds get hectic, just clip on the optional tether and rest assured that your child will stay safely by your side.

Stay hydrated (or caffeinated!) while on the go. This handy drink holder keeps your soda, water, or iced double mocha latte level and within reach while you push your stroller or do your shopping. Or give your child easy access to the sippy cup for a hassle-free trip. The Quick-Attach clamp fits most stroller frames, beach chairs, and shopping carts in seconds and it just pops in the dishwasher for easy clean up. Whether you are stopping or going… zigging or zagging… your drink stays secure!

Keep your kids happy on the run with the BRICA Deluxe Snack Pod Stroller Drink and Snack Holder. This handy snack pod and drink holder securely holds onto crackers, cereal, milk, juice and other essentials so your little one doesn't have to. With its Quick-Attach clamp, the BPA-free holder connects to most stroller frames, car seats and shopping carts for spill-free access to food and drink. Wipe clean with soap and water.

Connect with your little one with the Deluxe Stay-in-Place Baby Mirror, which is 55% larger than the original and has two ways to view your tiny passenger.

Connecting in the car is as easy as a glance in the rear-view mirror. The shatter-resistant Clear-Sight™ surface gives you and your baby a distortion-free view of each other and the Soft-Touch frame looks great in any car interior. Amid life's hustle and bustle it is always a plus when you can add a little fun and peace of mind to your journey.

Bring the magic of fireflies to your travels and keep your little one happy with the Brica® Firefly™ Baby In-Sight® Mirror. Choose the entertaining mode and your baby is introduced to patterns of light dancing behind the mirror in time to the lively songs. Long day and a tired baby? Switch to soothing mode and let your child drift to sleep as relaxing music plays and the lights softly twinkle and fade in and out. Crash-tested and simple to install, this magical mirror provides entertainment for baby and peace of mind for you no matter where your day takes you.